Odyssa Coffee
Odyssa is the story of Odisha, its culture, and its inhabitants told over cups of locally sourced coffee and the aroma of spices. We treated packaging as communication by creating pictorial stamps true to the state, and using the sacks to tell its stories. These stories will change ever-so-often to offer more of Odisha to the world. The O of Odyssa’s master logo reflects the category of the produce found inside the sack. The bean, quite obviously, hints at coffee. The brand’s spice range is captured with a leaf; while its broader oil and honey offering depictsthe landscape of Koraput.
