Maqta
Maqta - a talented singer songwriter gave me the opportunity to brand his identity. He's the face of Maqta, which is the last sher of a ghazal. He writes his songs on a typewriter and sings his melodies in Hindi. Taking cues from this, Maqta's identity has come to life. The logo is custom-crafted with inspiration from the Devanagari script and the typeface used in communication will always be a typewriter font. The colour palette is warm - deep yellow to orange hues, reflecting the magic in his songs. His live performances are always in an intimate setting, filling the room with emotions of love and harmony.
